The Scoop is coming to the Willamette Valley!

Yes, the 2011 NW Wedding Scoop is just around the corner of the Willamette Valley, and our local Bridal Pros are very excited to use their expertise to help brides and grooms plan for their special day.

The best thing about the Scoop is that it is the first of its kind: no sales pitches are allowed. This way, the couple and their entourage can comfortably and informally ask questions and get tips from Bridal Pros. On top of that, there is a Man Cave for the grooms, so they can relax and enjoy the planning in their own way. There are also many bridal goodies that will be given away, as well as exclusive discount booklets for wedding services, not offered anywhere else.

This is certainly a bridal event that should not be missed. After all, making informed decisions when planning such an important event can save you a lot of time, stress and overspending. The Scoop is essentially like having a wedding consultant for a day — except the ticket to the Scoop is a considerable amount cheaper. The tickets for both Scoop shows (in the Willamette Valley and Portland) are going fast though, so make sure you get yours in time (you can find them here).

We will be there, and hope to see many of you there too!

The Scoop!

When you end a conversation with a potential client, you want to make sure that they will not forget who you were amongst the overwhelming amount of others they met offering the same services as you.

In the wedding industry, we have our expertise and our personality to account for our success.  Interacting with your target market in a fun and informal setting is a very effective way to be remembered. answering questions and concerns about their special day. After all, you know all the ins and outs, which they most likely don’t.

With this in mind, we thought of a bridal show that would focus on the customer, not the vendors. We would demand their attention by providing them with things they will actually reap benefits from and have a pleasurable experience. That is how the NW Wedding Scoop was born last year.

We received an enormous amount of feedback from our vendors who are still hearing back from our Scoop guests. The brides who went to the Scoop seek them because they like and now trust them as helpful experts.  It was even more satisfying to know that our guests also loved the event. They commented that it was refreshing to not feel overwhelmed with the usual trade show sales pitches. They felt comfortable in a setting where they approached professionals without pressure to hire them in order to get helpful info for their special day.

Due to such a successful turnout, we decided to repeat the Scoop in January of 2011. We are currently in the planning stages in order to upgrade what we did last year and bring to our PDX couples the service they deserve from the local wedding industry. Since we want to provide a comfortable, fun and engaging setting for our brides and grooms, we limit the amount of vendors we accept for each sector of the industry.

We are currently still accepting vendors. If you are interested in being a part of the Scoop and wish to know if there is still a spot in your sector of expertise available for the panels, please send a request to muse@eventmuse.biz.

You can also check out more about the Scoop on its website:  www.nwweddingscoop.com

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For more information on Muse – A Wedding & Event Planning company based out of Portland, Oregon, visit www.eventmuse.biz.   Thanks for stopping by!

Wedding Planner, Schmedding Planner, part 2

Continuing my tale from yesterday, here is an example of my previous point:  A couple of weeks ago I worked as a day-of coordinator on a gorgeous vineyard wedding.  It was fully catered, with a DJ, florist, professional cake company, and a wedding party of 14.  The bride was uber-organized, with lists upon lists and very specific directions for everyone – the folks giving toasts had even been given time limits.  You’d think with all of those people – most of them professionals – and all of that careful planning and organization that everything would run smoothly without outside help.  But when I arrived, the cake had been delivered early – a full 6 hours before the reception – and was already beginning to sag in the middle.  I found out that morning that the flowers in the bouquets weren’t going to last outside for more than an hour, and we had 2+ hours of pictures scheduled before the ceremony – outside of course.  The DJ’s playlist – before today a bit of a mystery because he hadn’t asked the bride and groom for their preferences – turned out to be mostly hits from the 1990’s.  Since the entire bridal party consisted of people in their early to mid-twenties - let’s just say there needed to be some changes made.

Were all of these problems solved?  Yes.  Could the bride and groom or their families have solved them?  Of course.  But I can do it faster, more efficiently, and I’m not going to be resentful that I missed half of Aunt Mary’s toast while I eliminated ‘Marky Mark’ and ‘The Funky Bunch’ from the DJ’s playlist.

What if you don’t have a bunch of vendors to worry about?  What if you’re having a family planned, family run event?  Wouldn’t the presence of a coordinator be pretentious, or worse, cost you a lot of money for nothing?  Not necessarily. 

The beauty of having family cook all the food and do all the decorating is the money you save, but the crux of it is they can end up feeling overworked and resentful and in many cases disappear onto the dance floor when they should be cutting and serving the cake.  To be honest, I often work the hardest at family run events.  From big things like giving the wedding party their cues to walk down the aisle and manning the buffet, to little things like moving the gifts from the ceremony site to the reception site during the ceremony.  Or calling in emergency port-o-potties because that got left off the to-do list and the family hosting the event doesn’t want 150 people using their guest bathroom.  Little things.

My baby sister is getting married next summer, and I’m going to be honest with you, I’m on the fence as to whether she needs a coordinator.  Their guest list is only around 75, and I’ll be there, and heck, I’m a professional coordinator now, but I’m also in the wedding party.  I can’t cue everyone down the aisle.  I don’t know if I can even run the rehearsal, since I’m supposed to be standing there looking pretty and not ducking around making sure everyone is lined up properly and aren’t blocked by pillars and/or trees.  And you know what… I will be resentful if I miss one of the toasts because the DJ thinks it’s 1991 or the caterer wants to go home so she’s clearing the buffet 20 minutes into dinner.

As my mother likes to say, weddings have become a production.  Even the smaller ones have rituals and traditions that need planning and organization.  Luckily most people like that about weddings, but it does mean you might need some help.  So in the midst of all the pressure the magazines are putting you under to have the perfect wedding with all the expensive trimmings (those $25 a piece hand-wrapped gourmet chocolate favors that you and your bridesmaids stayed up all night making…are mostly going to end up left on the tables for the servers to throw out, FYI), consider putting a day-of coordinator into your list of vendors to interview.  The cost is small compared to the benefits, believe me.

In the end, someone has to make sure things such as ‘port-o-potties’ are picked up at the end of a wedding, and you really don’t want that person to be your new mother-in-law.

-Kelly Averett - Day-Of Coordinator, Muse

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For more information on Muse – A Wedding & Event Planning company based out of Portland, Oregon, visit www.eventmuse.biz.   Thanks for stopping by!

Wedding Planner Schmedding Planner, part 1

Martin Short, on "Father of the Bride"

Back when I was a theater major in college, studying to be a stage manager, a fabulous friend of mine told me he wanted me to plan his wedding someday.  It was going to be a spectacular event and his Grand Entrance would have so many theatrical elements it would be worthy of a Tony nod.  His favorite part was always when he would make eye contact with me, I would nod ever so slightly, then reach up to my ear and whisper, “Release the doves…”

This is the image that used to come into my mind whenever I heard of weddings that needed a wedding planner.  Well, that and Jennifer Lopez feeding the best man his speech through an earpiece…oh and Martin Short running through Steve Martin’s house shouting orders in incomprehensible English.  The first thing I always thought was, “I would never have a wedding that was so extravagant that I needed something like a wedding planner…”  Needless to say, I was not very well informed at the time.

Two years ago another close friend from college asked me to join her event planning business as a day-of coordinator.  The job description was almost identical to my job as a stage manager – except the script only exists in the bride’s poor frenzied mind and most of the “actors” have never set foot on stage before and may or may not be drunk during the performance…but basically it’s the same.  Make sure all the elements have been talked about, organized, and happen when they’re supposed to.

The big surprises for me were 1) how much I was needed – and appreciated – even for the smaller weddings, and 2) how useful I could be even though I didn’t come into the picture until a month prior to the event.

Anyone who has ever been to a wedding, in a wedding, or let’s face it – opened a wedding magazine -  knows there’s pressure to make yours a full-boar production with acres of flowers, a designer dress you need to take out an insurance policy on, and a couple of celebrities on the guest list.  And if you are lucky enough to have that kind of disposable income, then hiring a wedding planner is a bit of a no-brainer.

Then there’s the wedding my mother thinks you should have – the one that costs $100, happens in a public park, and you and the 10 people you invited go back to your house for a BBQ.  In this case, NOT hiring a wedding planner is a bit of a no-brainer. Chances are the wedding you’re planning is somewhere in between, so how do you decide?  One answer is to hire a day-of coordinator.  She’ll be less expensive than a full-blown planner, but your best friend when no one can find the photographer and it’s time for your first dance.

I stage managed live theater for over 15 years, so I’m accustomed to having someone in charge at all times (actually I’m accustomed to being the person in charge at all times…but I digress).  In a live theater production, you wouldn’t expect the light board operator and the run crew backstage to be in sync without someone giving them their cues.  It also stands to reason that the person giving them their cues cannot possibly be one or both of the two lead actors. In theater, our answer is the stage manager – she has the master plan, the contingency plan, and about eighteen hundred worst-case scenarios worked out in her head.  She is the business end of the director.  She is the person you go to if you have a question because she is the direct line of communication between the actors and the director, the designers and the director, and often the director and himself.

A wedding shouldn’t really be seen any differently.  While a bride and groom can plan a lovely wedding, the running of it on that day is problematic if they don’t have someone else in charge of the details.  So many brides spend hours upon hours slaving over the order of events during her reception, only to see it all go to pieces because no one is keeping track.  Or the bride and groom get absolutely no time to visit and enjoy their day because they are answering constant questions and running interference between the DJ and the caterer and Cousin Frances who has taken it upon herself to rearrange the seating chart.  (sound familiar??)

- Check in tomorrow for the conclusion …. –

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For more information on Muse – A Wedding & Event Planning company based out of Portland, Oregon, visit www.eventmuse.biz.   Thanks for stopping by!

We welcome you to come check us out at Muse
weddingsandeventsbymuse.com

www.weddingsandeventsbymuse.com